and michele alexander, professor at ohio state university in columbus, they initially only printed 3000 copies. now there are a couple hundred thousand i guess. but it caught on somewhere and it has done remarkably well. what does that say to you about the timing for a real conversation about her book, about your film, about the issue? >> the time is now. i would like to say that michelle alexander's success is due to the fact she is in my film. but i cannot because my film has just come out. [laughter] tavis: but it is fair to say that mitchell would be the first technologists. it is fair to say that her book has succeeded because a whole of the -- a whole lot of of of seven long distance runners on this issue. >> she brilliantly framed it in a book that leave no stone unturned in that argument and she does it from being a legal scholar and being an extraordinary activist and public thinker. i think there are contributors like michelle alexander and others, all of, brought into my film because i want to sort of make a definitive portrait right now of where we are in the overwhelming ne